Macy’s Thanksgiving Day Parade® 2015

Please note: this app is meant to supplement your Macy’s Thanksgiving Day Parade experience, but does not offer live streaming or television broadcast of the Parade event.

Experience the magic of the 89th Annual Macy’s Thanksgiving Day Parade® with the Official Mobile App and the ultimate insider’s perspective. Stay up to date with the latest Parade news, create your very own augmented reality parade balloon, interact with your favorite characters and more!

Follow: Get updated on real-time goodies like behind-the-scenes preparations, pics and videos of your favorite floats, balloons, and musical acts.

Watch: Watch Macy’s original animated short films featuring Macy’s legacy balloons! Follow along for their journey to this most cherished of holiday parades.

Parade: Enhance your parade experience with access to insider information. Know what balloons and floats are coming your way and interesting fun facts. Know what performers and marching bands you can expect to see.

Explore: Learn about and interact with the Macy’s characters we all know and love.

Create: Create your very own parade balloon—of you! Use Macy’s Elf-O-Matic Augmented Reality Camera to add your face then blow into your phones microphone to inflate. Share your balloon with friends and family!